Project:
Corporate Website- GeneKor
Client:
GeneKor
Responsibilities:
Concept / UX / Design / Content Production & Development
Site:
01
The Task
When you are a leading molecular biology laboratory providing innovative services in the health sector both in Greece and internationally, you need a way of showcasing your excellence in one of the most competing and regulated activities on earth.
GeneKor is multinational molecular diagnostics company founded in 2007 and operates molecular biology laboratories with state of the art equipment suitable to provide the highest quality of Molecular Services.
We were asked to create a means of communicating their extremely specialized services and technologies in a user-friendly way to the public and provide a booking and ordering mechanism for the different examinations available. Oh, and all that in 4 different languages.
02
The Approach
Diving into a world of technical medical information we approached the project by creating an eye-catching environment for expressing the uniqueness of the company’s medical and technological achievements in the diagnostical sector.
An integrated interactive data collection mechanism and an e-commerce platform allows users to order their examinations online.
03
The Result
A user friendly and appealing to the eye website that showcases and explains the complexity of the diagnostical examinations provided, with an easy way to order them online.